Blackpool, Lancashire has long been a popular destination for holidaymakers, drawing visitors from across the UK. As a property investor, this coastal town offers unique opportunities—especially when it comes to serviced accommodation versus traditional residential lettings. At Sascouk Limited, we solely manage holiday apartments, and here's why we believe serviced accommodation is the smarter choice for investors.
1. Higher Income Potential
In Blackpool, serviced accommodation has the potential to generate a much higher return on investment (ROI) than residential lettings. With Blackpool's strong tourism economy, holiday apartments can command premium rates during peak seasons, especially around popular attractions like Blackpool Pleasure Beach and the iconic Blackpool Tower.
A well-managed serviced apartment can deliver nightly rates that exceed the monthly rental income from a residential tenant. Plus, with dynamic pricing models, you can adjust rates based on demand, maximising profitability year-round.
2. Flexibility for Investors
Serviced accommodation provides much more flexibility compared to a traditional buy-to-let model. You’re not tied to long-term contracts with tenants, and you can use your property for personal stays whenever it’s unbooked. This makes it an ideal option for investors who want to diversify their property usage or simply avoid the risks associated with long-term tenant contracts.
3. Avoiding Regulatory Challenges
With increasing regulations in the private rental sector—especially around tenancy agreements, energy efficiency, and tenant rights—residential landlords face growing compliance burdens. Serviced accommodation, on the other hand, is subject to different, often lighter, regulations. As a result, managing holiday apartments can be a less stressful and more profitable venture.
4. Professional Management with Sascouk Limited
Managing serviced accommodation can be time-consuming, but at Sascouk Limited, we make the process seamless. We currently manage up to 50 properties across the Fylde Coast, offering a 24-hour service line and full property management 7 days a week. Our hands-on approach means we handle everything from bookings to maintenance, giving you peace of mind and allowing you to focus on growing your portfolio.
5. Tapping into Blackpool’s Tourism Market
Blackpool is the UK's most popular seaside resort, with millions of visitors each year. By investing in serviced accommodation, you can tap into this vibrant tourism market. Holiday apartments in central or desirable areas can retain high occupancy, especially during the summer months, public holidays, and special events like the famous Blackpool Illuminations.
6. Maximising Property Use
Unlike residential lettings where you’re tied to long-term agreements, serviced accommodation offers the freedom to maximise your property’s use. When demand for holiday lets is lower, such as in the off-season, you can offer short-term rentals to corporate clients or professionals visiting the area for work. This flexibility adds to the availability of year-round occupancy and income potential.
Conclusion: A Smart Move for Investors
In summary, serviced accommodation offers investors in Blackpool the opportunity to earn higher returns, maintain greater flexibility, and avoid the challenges of traditional residential lettings. By partnering with Sascouk Limited, you can take advantage of our expertise in managing holiday apartments, ensuring your investment is both profitable and stress-free.
Ready to explore your options in the lucrative Blackpool market? Contact us at Sascouk Limited today to learn more about how we can help you make the most of your property investment.
Telephone: 01253 531 534
Email: admin@sascouk.com
Address: Sascouk, 107 Church Street, Blackpool, FY1 1HU
Photograph: Gregg Wolstenholme Photography
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